Capstone research paper for the Masters in Nonprofit Studies program at the University of Richmond, July 2021 — Note: This is part III of my capstone research paper; here’s part I and part II! In this section: Research Findings: General Themes Common Racial Equity (RE) Practices, Approaches, and Strategies Analysis of Theories of Change Putting It All Together: A Potential Hybrid Framework Discussion and Implications

Capstone research paper for the Masters in Nonprofit Studies program at the University of Richmond, July 2021 — Note: This is part II of my capstone research paper; here’s part I and part III! In this section: Literature Review Introduction Overview of Common DEI Strategies and Approaches Theories of Change Management Conclusion Literature Review Introduction To understand the obstacles facing nonprofits seeking to improve racial equity at their organizations, it’s helpful…

Capstone research paper for the Masters in Nonprofit Studies program at the University of Richmond, July 2021 — Note: I completed the Masters in Nonprofit Studies program at the University of Richmond in 2021. Since then, I’ve left the nonprofit field (and now I work for Medium!) but I think about my capstone research work often. …

The best of Better Marketing — August 6, 2021 — 🧠 Learn The Rise of Platform Brands Writes Nick deWilde: “As the brand gains prestige through its public-facing employees, it can distribute the status back to its employees in the form of a virtuous cycle. This is the magic of a strong platform brand.” How to Network Effectively on Clubhouse Are we… still doing the Clubhouse thing? Pierre DeBois is!

Our “bye, boss!” starter package for “The Great Resignation” — This week I listened to an episode from the NPR podcast It’s Been a Minute, where guest-host Ayesha Rascoe aired listener stories from this current moment — “the big quit”, “the great resignation” — the quit-your-job movement. Are you also thinking of quitting your job? While we’re not saying that…

Industry news and the best reads from Better Marketing this week — In this issue: * Better Marketing Best of the Week * Really good marketing inspiration * Marketing industry news * Optimizing SEO for voice search * Acing a Product Hunt launch What we highlighted on Better Marketing this week “But as tempting as it is just to write whatever you want, you’ve also got to remember that you’re…

Industry news and the best reads from Better Marketing this week — Dear Better Marketing readers, This week we’re featuring a new section, Marketing Miscellany, with the best headlines, marketing product updates, and an interesting tweet or two. Flash reader survey: Should we continue to include more content in our newsletter about marketing industry news and things to read outside of the…

Ideas, series, and topics worth writing about for Better Marketing — We’re always looking for story ideas and themes that will help our audience get better at marketing. Here’s a list of the topics and series we’re most interested in exploring or continuing to highlight in July. …

The best reads from Better Marketing this week — Hey Better Marketing fam, Are you gearing up for summer campaigns and a back-to-the-office busy season, or slowing down a bit? Either way, here’s what we’re thinking about in the marketing world this week. What should you read from Better Marketing today? If you’re struggling with an SEO drop this year Zero-click content searches on Google rose to 64.82% in 2020. J.R. Flaherty explains how Google siphons…